Using a syntax very similar to HTML that generates all the pieces and bits needed for a proper responsive email message. MJML simplifies the complexity of designing responsive emails. In this previously published article, we already wrote about MJML as a modern tool to create responsive emails with limited coding skills. The final testing of your email is therefore super important, but before that, the development of a flawless template needs to happen. ![]() While websites are viewed in browsers that quickly adopt the latest technologies, an email is displayed in an email client which in some cases does not adhere to the latest technology and standards. The same goes for a website, but with email, there is an additional challenge. Whether it's a desktop, smartphone, or tablet, the recipient gets a consistent experience with responsive emails. With this, every marketer is a pixel-perfect designer! Responsive emails explainedĪs early as 2009, responsive emails were introduced, and ensured that your email campaign looks great in every device it is viewed on. But what if you do not have much knowledge of HTML? Then a visual What-You-See-Is-What-You-Get (WYSIWYG) editor offers a solution.Ĭombine this with a modern interface that allows you to easily and effectively set up a new design, and you get the new Drag-And-Drop editor from Notificare. ![]() Responsive email is the norm, which you, as email marketing specialist, should take into account. And with the advent of mobile, another challenge has arisen. This is due to the limitations imposed by a large number of email clients. For marketers, email design has been a challenge since the 1990s.
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